Blimpie

Blimpie is an American sandwich chain based in Scottsdale, Arizona. The brand specializes in serving fresh sub sandwiches in a variety of non-traditional sites, such as inside convenience stores, gasoline station food marts, schools, office complexes, hospitals, and sports arenas.

The Blimpie text message program consists of text message coupons and updates about the sandwich chain’s latest deals. By joining their SMS program, subscribers can expect to receive two text marketing alerts on their mobile phones a week. Blimpie text messages are typically SMS, and include a link to the website landing page. Another unique feature of the Blimpie text messages is the inclusion of “stop” and “help” instructions and language in each message.